The Pocket Universal Methods of Design: 100 Ways to Research Complex Problems, Develop Innovative Ideas and Design Effective Solutions
The Pocket Universal Methods of Design: 100 Ways to Research Complex Problems, Develop Innovative Ideas and Design Effective Solutions
Hanington, Bruce
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Condition: New, UPC: 9781631593741, Publication Date: Wed, November 1, 2017, Type: Paperback ,
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5The ultimate handbook for designers, students, even educators, The Pocket Universal Methods of Design is armed with 100 principles of design knowledge to keep your team sharp.

This handy, pocket-version of the Universal Methods of Design provides the same thorough and critical presentation of 100 research methods, synthesis/analysis techniques, and research deliverables for human centered design. And now it's delivered in a concise, accessible format that fits in any bag or purse!

Each method of research is distilled down to its most powerful essence, in a format that will help design teams select and implement the most credible research methods best suited to their design culture within the constraints of their projects. This valuable guide:

  • Dismantles the myth that user research methods are complicated, expensive, and time-consuming
  • Creates a shared meaning for cross-disciplinary design teams
  • Illustrates methods with compelling visualizations and case studies
  • Characterizes each method at a glance
Don't wait to get your team on the same page and designing in a completely new, more effective way!
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