8A developed and muscular neck protects your back, brain, and entire body from trauma, damage and injury. It is your shield. For the combat-sport athlete, this means safety and success in the competitive arena. For the tactical athlete, this can mean the difference between making it home for dinner at 6:00 or being six feet deep. While the emaciated cover model may have airbrushed abs, traps are a true strength-status symbol. Well-developed, diamond-shaped traps are like cobras, coiled and ready to strike. Together, the traps and neck serve as a foundational centerpiece for a no frills, no-nonsense physique. They are YOUR shield. With this book we provide you with the exact prescription to build your shield. Every exercise, every set, and every rep is spelled out. If you have the work ethic, we offer you a proven way.