6In the accepted wisdom of the corporate world, executives are supposed to be both charismatic and visionary, while middle management and lower tiers of employees are expected to be perpetually motivated and enthusiastic in the face of any change. Such talk comes easily to managers, but how accurate are these overfamiliar ideas? In The Dangerous Words in Management, Fredmund Malik--one of the world's leading theorists of management--takes aim at the platitudes and clich s of his trade. Malik reveals the muddled thinking that lies behind much of the standard vocabulary of management. His book cuts through the company babble and makes a strong case for both clear thinking and straight talking.